Okungenani eminyakeni eyi-10 ngaphambi kokufika kwe-covid-19 coronavirus, imakethe yemikhiqizo ethuthukisa amasosha omzimba ikhule kakhulu, Kodwa-ke, ubhubhane lomhlaba wonke luwusheshise lo mkhuba wokukhula ngezinga elingakaze libonwe ngaphambili.Lolu bhubhane luguqule umbono wabathengi ngempilo.Izifo ezinjengomkhuhlane nokubanda azisabhekwa njengenkathi yonyaka, kodwa zihlala zikhona futhi zihlobene nezifo ezihlukahlukene.

Kodwa-ke, akukhona nje usongo lwezifo zomhlaba wonke olukhuthaza abathengi ukuthi bathole imikhiqizo eminingi engathuthukisa ukuzivikela komzimba.Lolu bhubhane seluphakamise ukukhathazeka ngokungalingani kwezenhlalo, ezomnotho nezepolitiki.Yeka ukuthi kubiza futhi kunzima kangakanani kubantu abaningi ukuthola usizo lwezokwelapha.Ukwenyuka kwezindleko zokwelashwa kugqugquzela abathengi ukuthi bathathe izinyathelo zokuvikela impilo yabo.

Abathengi balangazelela indlela yokuphila enempilo futhi bazimisele ukuthenga imikhiqizo yokuzivikela komzimba ukuze banikeze uhla olubanzi lokuvikela nokuphepha.Kodwa-ke, bakhungethwe ulwazi oluvela ezinhlanganweni zezempilo, ohulumeni, abantu abanethonya ezinkundleni zokuxhumana kanye nemikhankaso yokukhangisa ngemikhiqizo.Izinkampani nabanikazi bomkhiqizo bangazinqoba kanjani zonke izinhlobo zokugxambukela futhi basize abathengi bazijwayeze endaweni yokuzivikela komzimba?

Indlela yokuphila enempilo nokulala - into ebaluleke kakhulu kubathengi

Indlela yokuphila enempilo ihlala iseqhulwini kubathengi emhlabeni wonke, futhi incazelo yezempilo iyathuthuka.Ngokombiko "wocwaningo lwezempilo nokudla kwabathengi" we-Euromonitor International ngo-2021, iningi labathengi likholelwa ukuthi impilo ihlanganisa okungaphezu kwempilo yomzimba, Uma singekho isifo, impilo nokuvikeleka komzimba, kubuye kube nempilo yengqondo kanye nokuphila kahle komuntu siqu.Ngokuthuthuka okuqhubekayo kokuqwashisa ngempilo yengqondo, abathengi baqala ukubheka impilo ngeso elibanzi futhi balindele ukuthi abanikazi bomkhiqizo bazokwenza okufanayo.Abanikazi bomkhiqizo abakwazi ukuhlanganisa imikhiqizo namasevisi endleleni yokuphila yabathengi endaweni eshintshayo nencintisanayo, Maningi amathuba okuthi bahlale befanelekile futhi beyimpumelelo.

Abathengi basakholelwa ukuthi izindlela zokuphila zendabuko ezifana nokulala ngokugcwele, amanzi okuphuza nokudla izithelo nemifino emisha kuthinta ukungatheleleki kwabo.Nakuba abathengi abaningi bethembele ezidakamizweni, ezifana nezidakamizwa ezithengwayo (OTC) noma imikhiqizo ethuthukiswe ngokwesayensi, njengemikhiqizo egxilile.Umkhuba wabathengi abafuna izindlela ezingokwemvelo zokulondoloza indlela yokuphila enempilo uyanda.Abathengi eYurophu, e-Asia Pacific naseNyakatho Melika bakholelwa ukuthi ukuziphatha kwansuku zonke okuthinta impilo yabathengi yamasosha omzimba “Ukulala okwanele” kuyisici sokuqala esithinta impilo yamasosha omzimba, okulandelwa ukuphuza amanzi, izithelo ezintsha nemifino.

Ngenxa yokuxhumana okujikelezayo kwezingxenyekazi zedijithali kanye nomthelela oqhubekayo wokungaqiniseki kwezenhlalo nezombusazwe emhlabeni wonke, u-57% wabaphendulile emhlabeni jikelele uthe, Ingcindezi abayitholayo isuka kwemaphakathi iye kwedlulele.Njengoba abathengi beqhubeka nokubeka ubuthongo kuqala ukuze balondoloze indlela yokuphila enempilo, abanikazi bomkhiqizo abanganikeza izixazululo kule ndaba, Yiba namathuba emakethe ayingqayizivele.

Abathengi abangu-38% emhlabeni jikelele babamba iqhaza emisebenzini yokunciphisa ingcindezi efana nokuzindla nokumasaja okungenani kanye ngenyanga.Amasevisi nemikhiqizo engasiza abathengi balale kangcono futhi balale kangcono bangathola impendulo enhle emakethe.Kodwa-ke, le mikhiqizo kufanele ihambisane nendlela yokuphila evamile yabathengi, ezinye izindlela zemvelo ezifana netiye le-chamomile, ukuzindla nokuphefumula, Ingase idume kakhulu kunemithi kadokotela noma amaphilisi okulala.

Ukudla + okunomsoco = impilo yokuzivikela komzimba

Emhlabeni jikelele, ukudla okunempilo nokulinganisela kuthathwa njengesici esibalulekile sendlela yokuphila enempilo, kodwa u-65% wabaphenduli bathi bebesasebenza kanzima, Ukuthuthukisa imikhuba yakho yokudla.Abathengi bafuna ukugcina nokuvikela izifo ngokudla izithako ezifanele.U-50% wabaphenduli abavela emhlabeni wonke uthe bathola amavithamini nezakhamzimba ekudleni kunezithako zokudla.

Abathengi bafuna izithako eziphilayo, zemvelo kanye namaprotheni aphezulu ukuze baqinise futhi basekele amasosha abo omzimba.Lezi zithako ezikhethekile zibonisa ukuthi abathengi baphishekela indlela yokuphila yendabuko nenempilo kunokuba bathembele emikhiqizweni ecutshunguliwe.Eminyakeni yamuva, ngenxa yezinkinga zempilo, abathengi bayaqhubeka nokungabaza ukusetshenziswa kwemikhiqizo ecutshunguliwe ngaphezulu.

Ikakhulukazi, ngaphezu kwe-50% yabaphenduli bomhlaba wonke bathi imvelo, i-organic kanye namaprotheni kwakuyizici eziyinhloko zokukhathazeka;Bangaphezu kuka-40% abaphendulile bathe bayayazisa i-gluten-free, amafutha ane-denatured aphansi nezici ezinamafutha aphansi omkhiqizo… Owesibili awushintshi, ushukela ophansi, isishukela sokwenziwa esiphansi, usawoti omncane neminye imikhiqizo.

Lapho abacwaningi behlukanisa idatha yocwaningo lwezempilo nokudla ngohlobo lokudla, bathola ukuthi abathengi bathanda ukudla kwemvelo.Ngalo mbono, kungabonakala ukuthi abathengi abanamathela ekudleni okuguquguqukayo kwemifino / izitshalo kanye namaprotheni amaningi okungacutshungulwa kungenzeka Benza lokhu ukuze baqinise futhi basekele amasosha abo omzimba.

Ngokuvamile, abathengi abalandela lezi zindlela ezintathu zokudla banaka kakhulu izinyathelo zokuvimbela futhi bazimisele ukuchitha imali eyengeziwe endleleni yokuphila enempilo.Abanikazi bomkhiqizo abaqondise amaprotheni aphezulu, Imifino eguquguqukayo / abathengi abaningi bemithi kanye nokudla okuluhlaza, Uma abathengi benaka amalebula acacile kanye nokupakisha futhi bafake uhlu lwezithako, kungase kukhange nakakhulu kubo, Ulwazi mayelana nenani lokudla okunempilo kanye nezinzuzo zezempilo.

Nakuba abathengi befuna ukuthuthukisa indlela abadla ngayo, isikhathi nentengo kuseyizici eziyinhloko ezithinta imikhuba emibi yokudla.Ukwenyuka kwenani lezinsiza ezihlobene nobulula, njengokulethwa kokudla ku-inthanethi kanye nokudla okusheshayo ezitolo ezinkulu, Ngokonga izindleko nesikhathi, kubangele ukuncintisana okukhulu phakathi kwabathengi.Ngakho-ke, izinkampani kulo mkhakha zidinga ukugxila ezintweni ezingavuthiwe zemvelo futhi ziqhubeke nokugcina amanani ancintisanayo kanye nokuba lula, Ukuthonya ukuziphatha kokuthenga kwabathengi.