Sekungaphezu kwesigamu sika-2021. Nakuba amanye amazwe nezifunda emhlabeni wonke zisesemthunzini wobhubhane olusha lomqhele, ukuthengiswa kwemikhiqizo yezempilo yemvelo kuyanda, futhi yonke imboni iletha isikhathi sentuthuko esheshayo. Muva nje, inkampani yocwaningo lwemakethe i-FMCG Gurus ikhiphe umbiko obizwa ngokuthi "Izinto Eziphezulu Eziyishumi Eziphakathi Ezingavuthiwe", ogqamisa ukuthengiswa, ukuthandwa kanye nokuthuthukiswa komkhiqizo omusha walezi zinto zokusetshenziswa ngonyaka ozayo. Ezinye zalezi zinto zokusetshenziswa zizokhula kakhulu.

I-Lactoferrin

I-Lactoferrin iyiprotheni etholakala ebisini nasebisini lebele, futhi izimpushana eziningi zobisi lwefomula ziqukethe lesi sithako. Kubikwa ukuthi i-lactoferrin iyiprotheni ebopha insimbi engowomndeni we-transferrin futhi ihlanganyela ekuthuthweni kwe-serum iron kanye ne-transferrin. Imisebenzi eminingi yebhayoloji ye-lactoferrin ibaluleke kakhulu ezinsaneni ukuze kusungulwe isithiyo ngokumelene namagciwane abangela izifo, ikakhulukazi izinsana ezizalwe ngaphambi kwesikhathi.

Njengamanje, lokhu okuluhlaza kudonsela ukunaka kwabathengi abangabaza ubuthakathaka babo esifweni esisha se-coronavirus, kanye nabathengi abathuthukise ikhono labo lokululama ezifweni zansuku zonke nezingamahlalakhona. Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, emhlabeni jikelele, ama-72-83% abathengi bakholelwa ukuthi isimiso somzimba esibi sokuzivikela komzimba sihlotshaniswa nokuthambekela ezinkingeni zempilo zesikhathi eside. Ama-70% abathengi emhlabeni wonke ashintshe ukudla kwabo kanye nendlela yabo yokuphila ukuze athuthukise amasosha omzimba abo. Ngokuphambene nalokho, ama-53% kuphela abathengi embikweni wedatha ka-2019.

I-Epizoic

Ama-epibiotic abhekisela ezingxenyeni zamagciwane noma ama-metabolite amancane ezinto ezincane ezinomsebenzi wezinto eziphilayo. Angesinye isithako esibalulekile esizuzisa impilo yamathumbu ngemuva kwama-probiotic, ama-prebiotic, kanye nama-synbiotic. Njengamanje aba yisithako esibalulekile ekwakhiweni kwemikhiqizo yezempilo yokugaya ukudla. Thuthukisa okujwayelekile. Kusukela ngo-2013, inani lamaphrojekthi ocwaningo lwesayensi kuma-epibiotic libonise ukukhula okusheshayo, kufaka phakathi ukuhlolwa kwe-in vitro, ukuhlolwa kwezilwane, kanye nokuhlolwa kwemitholampilo.

Nakuba iningi labathengi lingajwayelene kakhulu nama-probiotic nama-prebiotic, ukukhula kokuthuthukiswa komkhiqizo omusha kuzokhulisa ukuqwashisa ngalo mqondo we-epibiotic. Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, ama-57% abathengi bafuna ukuthuthukisa impilo yabo yokugaya ukudla, kanti abathengi abangaphezu kwengxenye (59%) kuphela abathi balandela ukudla okunempilo. Ngokuphathelene nesimo samanje, ingxenye eyodwa kweziyishumi kuphela yabathengi abathi balandela ukudla okunempilo abathi banaka ukudla ama-epigenes.

I-Plantain

Njenge-fiber yokudla ethandwa kakhulu, i-plantain iheha abathengi abafuna izixazululo zemvelo ezisekelwe ezitshalweni. Izinkinga zempilo yokugaya ukudla zithinteka yizici eziningi, okuhlanganisa ukuguga, imikhuba emibi yokudla, imikhuba engajwayelekile yokuphila, kanye nezinguquko ohlelweni lokuzivikela komzimba. E-United States, ama-plantain husks aqashelwa yi-FDA njenge-"fiber yokudla" futhi angaphawulwa kulebula.

Nakuba abathengi benokuqonda okuhle nge-fiber yokudla, imakethe ayikayitholi inkinga phakathi kwe-fiber nempilo yokugaya ukudla. Cishe ingxenye yabathengi bomhlaba wonke abangama-49-55% bathi ocwaningweni lwabo bahlushwa inkinga eyodwa noma ngaphezulu yokugaya ukudla, okuhlanganisa ubuhlungu besisu, ukuzwela kwe-gluten, ukuqunjelwa, ukuqunjelwa, ubuhlungu besisu noma i-flatulence.

I-Collagen

Imakethe ye-collagen ishisa ngokushesha, futhi okwamanje iyinto eluhlaza esetshenziswa kabanzi ezithasiselweni zokudla. Ngokuthuthuka kwekhwalithi yokuphila kwabantu kanye nokunaka okuqhubekayo kwemakethe yobuhle bangaphakathi, abathengi bazoba nesidingo esikhulu se-collagen. Njengamanje, i-collagen isuke esiqondisweni sendabuko sobuhle yaya ezigabeni eziningi zemakethe, njengokudla kwezemidlalo kanye nempilo yamalunga. Ngesikhathi esifanayo, maqondana nezicelo ezithile, i-collagen ikhule kusukela ezithasiselweni zokudla yaya ekwakhiweni kokudla okwengeziwe, okuhlanganisa amaswidi athambile, ukudla okulula, ikhofi, iziphuzo, njll.

Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, ama-25-38% abathengi emhlabeni wonke bacabanga ukuthi i-collagen izwakala ikhanga. Ucwaningo oluningi kanye nemfundo yabathengi kugxile ezinzuzweni zezempilo zezinto zokusetshenziswa ze-collagen, kanye nokuthuthukiswa kwezithako ezihlukile ezithathwe ku-algae, ukuze kwandiswe ithonya le-collagen emakethe yabathengi yomhlaba wonke. I-algae iwumthombo wamaprotheni onobungani nemvelo, ocebile ngezithako ze-Omega-3, futhi ingasetshenziswa njengomthombo we-Omega-3 wemifino ukuze kuhlangatshezwane nezidingo zalabo abadla imifino.

Iqabunga le-ivy

Amaqabunga e-ivy aqukethe amazinga aphezulu e-saponins yamakhemikhali, angasetshenziswa njengezithako emafomula asekela impilo yamalunga nesikhumba. Ngenxa yokuguga kwabantu kanye nethonya lezindlela zokuphila zesimanje ekuvuvukeni, izinkinga zempilo yamalunga ziyaqhubeka nokukhula, futhi abathengi baqala ukuhlobanisa ukudla okunempilo nokubukeka. Ngenxa yalezi zizathu, izinto zokusetshenziswa zingasetshenziswa ekudleni naseziphuzweni zansuku zonke, kufaka phakathi imakethe yokudla kwezemidlalo.

Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, abathengi abangu-52% kuya ku-79% emhlabeni jikelele bakholelwa ukuthi impilo enhle yesikhumba ihlobene nempilo enhle iyonke, kuyilapho abathengi abaningi (61% kuya ku-80%) bekholelwa ukuthi impilo enhle yamalunga ihlobene nokuthi Kukhona ukuxhumana phakathi kwempilo enhle iyonke. Ngaphezu kwalokho, ohlwini lwango-2020 lwezigaba zokulala ezivamile ezikhishwe yi-SPINS, u-Ivy ubekwe endaweni yesine.

I-Lutein

I-Lutein iyi-carotenoid. Ngesikhathi sobhubhane, i-lutein ithole ukunakwa kabanzi enkathini yedijithali eyandayo. Isidingo sabantu sokusebenzisa amadivayisi kagesi siyakhula. Kungakhathaliseki ukuthi kungenxa yokuthanda komuntu siqu noma izidingo zobungcweti, akunakuphikwa ukuthi abathengi bavame ukuchitha isikhathi esiningi kumadivayisi edijithali.

Ngaphezu kwalokho, abathengi abanalo ulwazi ngokukhanya okuluhlaza okwesibhakabhaka nezingozi ezihlobene nakho, kanti umphakathi ogugile kanye nemikhuba yokudla engemihle nakho kuthinta impilo yamehlo. Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, ama-37% abathengi bakholelwa ukuthi bachitha isikhathi esiningi kakhulu kumadivayisi edijithali, kanti ama-51% abathengi abanelisekile ngempilo yamehlo abo. Kodwa-ke, ama-17% kuphela abathengi abazi nge-lutein.

I-Ashwagandha

Impande yesitshalo esibizwa ngokuthi i-Withania somnifera, igama elaziwa kabanzi yi-Ashwagandha. Iyikhambi elikwazi ukuzivumelanisa nezimo futhi linomlando omude wokusetshenziswa ku-Ayurveda, uhlelo lwezokwelapha lwendabuko lwasendulo lwaseNdiya. Izifundo zithole ukuthi linomthelela ekusabeleni komzimba ezinkingeni zemvelo, ngoba lingathinta ukucindezeleka kanye nempilo yokulala. I-Ashwagandha ivame ukusetshenziswa ekwakhiweni kwemikhiqizo efana nokuqeda ukucindezeleka, ukwesekwa kokulala, kanye nokuphumula.

Njengamanje, inhlolovo eyenziwe yi-FMCG Gurus ikhombisa ukuthi ngoFebhuwari 2021, ama-22% abathengi bathi enhlolovo ukuthi ngenxa yokuvela kobhubhane olusha lomqhele, banokuqonda okuqinile ngempilo yabo yokulala futhi bangathuthukisa impilo yabo yokulala. Izinto zokusetshenziswa zizoletha isikhathi sentuthuko esheshayo.

I-Elderberry

I-Elderberry iyinto eluhlaza yemvelo, ecebile ngama-flavonoid. Njengento eluhlaza ebilokhu isetshenziswa empilweni yomzimba isikhathi eside, yaziwa futhi ithenjwa ngabathengi ngesimo sayo semvelo kanye nokukhanga kwayo kwezinzwa.

Phakathi kwezinto eziningi zokusetshenziswa zempilo yomzimba, i-elderberry ibe ngenye yezinto zokusetshenziswa ezidumile kakhulu eminyakeni emibili edlule. Idatha yangaphambilini evela ku-SPINS ikhombisile ukuthi emavikini angu-52 kusukela ngo-Okthoba 6, 2019, ukuthengiswa kwe-elderberry eziteshini ezijwayelekile nezengezo zemvelo e-United States kukhuphuke ngo-116% kanye no-32.6%, ngokulandelana. Abathengi abayisikhombisa kwabayishumi bathi ukudla neziphuzo zemvelo kubalulekile. Abathengi abangu-65% bathi bahlela ukuthuthukisa impilo yenhliziyo yabo ezinyangeni ezingu-12 ezizayo.

I-Vitamin C

Ngokuqubuka kobhubhane olusha lomhlaba wonke, i-vitamin C ithandwa kakhulu emakethe yezempilo nokudla okunempilo. I-Vitamin C iyinto eluhlaza eqashelwa kakhulu ukusetshenziswa kwayo. Itholakala ezithelweni nasemifino yansuku zonke futhi iheha labo abafuna ukugcina ibhalansi yokudla okuyisisekelo. Kodwa-ke, impumelelo yayo eqhubekayo izodinga abanikazi bomkhiqizo ukuthi bayeke ukwenza izimangalo zempilo ezidukisayo noma ezigqamile mayelana nezinzuzo zabo zezempilo.

Njengamanje, inhlolovo eyenziwe yi-FMCG Gurus ikhombisa ukuthi ama-74% kuya kuma-81% abathengi bomhlaba wonke bakholelwa ukuthi i-vitamin C iyasiza ekuqiniseni amasosha omzimba abo. Ngaphezu kwalokho, ama-57% abathengi bathi bahlela ukudla ukudla okunempilo ngokwandisa ukudla kwabo izithelo, futhi ukudla kwabo kuvame ukuba nokulinganisela nokuhlukahluka.

I-CBD

I-Cannabidiol (CBD) ikhula emakethe yomhlaba wonke minyaka yonke, futhi izithiyo zomthetho ziyinselele enkulu yalesi sithako somthombo wensangu. Izinto zokusetshenziswa ze-CBD zisetshenziswa kakhulu njengezingxenye zokusekela ingqondo ukuze kuncishiswe ukucindezeleka nokukhathazeka, futhi kuncishiswe nobuhlungu. Ngokwamukelwa okwandayo kwe-CBD, lesi sithako sizoba yinto eyinhloko emakethe yase-US. Ngokusho kocwaningo olwenziwe yi-FMCG Gurus, izizathu eziyinhloko zokuthi kungani i-CBD “ithandwa” phakathi kwabathengi baseMelika ukuthuthukiswa kwempilo yengqondo (73%), ukukhululeka ekukhathazekeni (65%), ukuthuthukiswa kwamaphethini okulala (63%), kanye nezinzuzo zokuphumula (52%). ) Nokukhululeka ebuhlungwini (33%).

Qaphela: Lokhu okungenhla kumelela kuphela ukusebenza kwe-CBD emakethe yase-US